How a website gets built. 1 of 6. Describe your business. You tell the assistant what you do, where, and for whom, in your own words. 2 of 6. Approve the plan. You see the pages the site will have and approve the plan before anything is built. 3 of 6. Every page is written for you. Each page gets its own title, description and copy. 4 of 6. Every page is checked. Each page is checked before anything publishes. 5 of 6. Publish on your domain. Add one DNS record, and your site publishes on your domain with its security certificate issued for you. 6 of 6. Edit by asking. Change anything by telling the assistant what to change. Describe. Approve. Written. Checked. Published. Edit.
Short answer
You describe your business in a chat. You approve the plan and its cost. The builder writes and links every page, runs each one through a check, and publishes to your domain. Then leads and analytics start, and you edit anything in plain language.
Describe your business
The assistant asks what you do, where, for whom, and what makes you different. You answer in your own words. It can also read your existing website or a Google Sheet of your services and areas.
Approve the plan
You see the pages the site will have, how they link, and what the build costs, in dollars, before anything runs. Nothing is built until you say yes.
The builder writes every page
Each page gets its own title, description, copy, schema and links. Larger sites build in the background and you are told when they are done.
Every page passes a check
Before anything publishes, each page is checked, many of the checks follow public standards, including Google Search Essentials, and the platform's page generator refuses pages that are a template with the town swapped.
Publish on your domain
Add one DNS record and the SSL certificate is issued for you. After publishing, the platform confirms the site is actually serving and that a wrong address returns a real not-found page.
Leads and analytics from day one
The form on every site delivers to your CRM, chat or phone. Page views and conversions are counted on the server. Edit anything by telling the assistant what to change.
What you can change afterwards
Copy, contact details, testimonials you attest to, the lead-form questions, social links, the call to action, your city, your logo and brand color, a hero video, a booking link, and pages. Add an About, Contact or FAQ page in one click, or name a page of your own. Every save runs the same check before it goes live. Every site ships with its own vector (SVG) logo mark — your business’s first letter in your brand color — used in the header and as the favicon until you add your own logo.
What stays yours
Your domain, your content and your leads. You can export leads to a spreadsheet at any time, and after 45 days of paid subscription you can download your site files.
Questions people ask
How long does a build take?
It depends on the page count. The platform shows you what past builds of that size have taken, next to the price, before you approve.
Do I write anything?
Only your answers in the chat. The builder writes the pages. You can rewrite any line afterwards by telling the assistant what to change.
What if a page fails the check?
A page that fails a must-pass check does not go live. The assistant tells you which check refused it and offers the fix.
Can I see it before it is live?
Yes. Every site has a private preview address before you publish, and a free public address until you connect your domain.